Schedule Instagram posts, carousels, Reels and Stories

Plan your grid on a calendar, write captions with help from AI, and let Smartplannr publish to your Instagram professional account at the time you choose.

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Made for Instagram

Posts, carousels, Reels and Stories
Single images, carousels of up to 10 photos and videos, Reels from 3 seconds to 15 minutes, and Stories from a single image or a video of up to 60 seconds.
First comment
Add a first comment, published straight after the post, to keep hashtags out of the caption.
Alt text and Reel covers
Describe images for people using screen readers, and choose a cover image for each Reel.
Checked before it’s scheduled
The composer checks the 2,200-character caption, the 30-hashtag limit, image ratios and video formats as you work.
Comments in one inbox
Reply to, hide or delete Instagram comments next to your other networks.
Real Instagram numbers
Reach, views, likes, comments, saves and shares, straight from Instagram.

How to schedule an Instagram Reel

Connect Instagram
In Settings, open Social Accounts and connect your Instagram professional account. It must be linked to a Facebook Page.
Add your video
In the composer, choose the Instagram account and add an MP4 or MOV between 3 seconds and 15 minutes. A single video becomes a Reel.
Finish the details
Choose a cover image, write the caption and add a first comment if you like. Also share Reel to feed puts it on your grid as well.
Schedule it
Pick a time or the next posting slot. Smartplannr publishes it through Instagram’s API at that time.

Three ways to plan Instagram

A carousel tutorial
Turn a how-to into a carousel of up to 10 images, with alt text on each slide.
A Reel every week
Batch-film four Reels, upload them together and give each its own slot for the month.
A planned grid
Schedule a week of feed posts together so the grid looks the way you meant it to.

Good to know

To post a single image or video as a Story, choose Story as the content type. Stories are published without a caption, and stickers, links and music can’t be added.
Images in other formats are converted to JPEG when the post is published. A JPEG original can be up to 8 MB.
Feed images must be between 4:5 and 1.91:1.
A caption can have up to 30 hashtags.

Questions

Professional accounts (Business or Creator) linked to a Facebook Page. That is what Instagram’s publishing API requires.

Yes. Choose Story as the content type and add one image or video. A Story is published without a caption, and stickers, links and music can’t be added through Instagram’s API.

Yes, for Instagram: reach, views, shares, interactions, profile visits, follows and how people tapped through (forward, back, next Story and exit). Instagram only reports them for 24 hours after a Story goes up, so Smartplannr checks every hour while it’s live and keeps the last figures. A Story with fewer than five viewers shows none, because Instagram doesn’t report them.

No. Other image formats are converted to JPEG automatically when the post is published.

No. Smartplannr publishes directly through Instagram’s API at the scheduled time.