Smartplannr vs Sprout Social

Sprout Social is a full social suite for larger teams, priced per seat. Smartplannr covers scheduling, approvals, comments, AI and reports for small businesses and agencies at a flat price. Here’s where each fits.

Free plan · No card needed · Cancel any time · Prices in GBP

Last checked 4 November 2026. We make Smartplannr; everything about Sprout Social here comes from its own website, linked below the table.

The short answer

Choose Smartplannr if

  • You need scheduling, approvals, a comment inbox and reports, without paying for every seat.
  • You want to start free and grow into a paid plan.
  • You manage several clients and want each in its own workspace.

Choose Sprout Social if

  • You need listening, review management or sentiment analysis.
  • You want deep integrations with helpdesk and CRM tools, or an API, on the higher plans.

Smartplannr and Sprout Social, side by side

How it’s pricedSmartplannr: A flat price per plan, whatever networks you connectSprout Social: Per seat, per month
Free planSmartplannr: Yes: 3 accounts, 10 posts scheduled at a time, 30 published a month and 20 AI generations, with no cardSprout Social: No; a 30-day free trial with no card
Lowest paid planSmartplannr: Plus, £7 a month (£67 a year) for 6 accounts and 3 peopleSprout Social: Essentials, $79 per seat a month billed yearly ($99 billed monthly), 5 social profiles
Shared inboxSmartplannr: Comments from Facebook, Instagram, Threads and YouTube on every planSprout Social: Shared inbox and collaboration tools from Standard ($199 per seat a month)
Listening and reviewsSmartplannr: Not yetSprout Social: Keyword monitoring and review management from Standard

Sprout Social’s details are from sproutsocial.com, checked on 4 November 2026, in the currency and billing period it showed. Prices exclude tax and can change, so check their page for the latest.

What it costs a small team

List prices for a few common set-ups, from each pricing page. Sprout Social’s are shown as listed, without converting the currency.

1 person, 5 accountsSmartplannr: Plus: £7 a monthSprout Social: Essentials: $79 a month, billed yearly
3 people, 5 accountsSmartplannr: Plus: £7 a monthSprout Social: Essentials for 3 seats: $237 a month, billed yearly

Where Sprout Social is stronger

  • Listening and reviews

    Keyword and location monitoring and review management from the Standard plan.

  • Sentiment and integrations

    Sentiment analysis, helpdesk integrations and an API on the Advanced plan.

  • A 30-day trial

    A full month to try it, with no card.

What you get with Smartplannr

Instagram, Facebook, LinkedIn, X, Threads, TikTok and YouTube, on a calendar your whole team shares, and on every plan:

Moving from Sprout Social

  • Start freeCreate a workspace and connect your accounts. Each network asks you to sign in on its own site, so we never see your passwords.
  • Bring your brandType your website and Smartplannr drafts your brand voice and fills in your brand kit from it. Check both, then save.
  • Set your timesAdd the times you usually post as posting slots, then schedule new posts into them. Your existing posts stay where they are.

What Smartplannr doesn’t do yet

  • LinkedIn Company Pages. Personal profiles work, including carousels and PDF documents.
  • Pinterest, Google Business Profile, Bluesky, Telegram and Discord.
  • Social listening: tracking mentions of your brand or keywords across a network.
  • If one of these rules Smartplannr out, tell us at hello@smartplannr.com. It decides what we build next.

Questions

For small teams, much cheaper. Sprout Social Essentials is $79 per seat a month billed yearly; Smartplannr Plus is £7 a month for 3 people.

Yes. Read and reply to comments from Facebook, Instagram, Threads and YouTube, and hide or delete them, on every plan.

Listening, review management, sentiment analysis and helpdesk integrations.

More comparisons

Try Smartplannr next to Sprout Social

Start free with no card. Connect an account and schedule your first post in a few minutes.

Coming soon